Clever Investments: The Kids’ Staples To Style Them In All Summer Long
Focusing on practicality just as much as style, the latest spring staples that have just dropped will keep little ones comfortable every day throughout the season. Here are the latest additions to our collection; the absolute must-haves to invest in as temperatures start to rise.
Whether they’re heading out for activities or relaxing with you at home, considered materials, effortless shapes, and spring colours and prints have been brought together to create kids’ staples that can be remixed and restyled for all manner of occasions.
The spring-hued co-ord
Nothing exudes a sense of spring like pastel shades and this fresh lilac feels perfect to embrace the warmer seasons with – especially when styled as an all-out co-ord. The cotton overshirt is breathable and long-lasting and if you want to switch its companion trousers for signature denim, it’ll look just as charming. Layer over lightweight t-shirts and add white trainers for a truly relaxed feel for days on the go.

The easy all-in-one
For days when you don’t want to overthink their outfit, turn to our Rusty Zip Jersey Jumpsuit. Crafted from cotton for extra comfort, it has a true contemporary feel for kids ahead of the curve. The fit is relaxed, yet it still feels elevated and the denim-inspired shade is perfect for all genders. Style it with modern trainers for an all-season look.

The playful printed dress
Florals remain a chic motif for every age group – case in point: our Buttercup Margot Dress. Designed in a sunny yellow with a pretty collar detail, it’ll not only look sweet but feel great too, thanks to the easy cotton fabric. The shape is relaxed and flippy, allowing room for play and it’ll look on-trend with every type of footwear – whether they prefer trainers, sandals or simple barefoot moments.

The coolest of co-ords
Once again, designed with all genders in mind, this towelling texture is ideal for parents planning ahead for summer escapes. Whether you’re heading to UK coastlines or venturing overseas, our Billy Towelling set makes the perfect go-to for days exploring and afternoons on the beach. The tactile texture is combined with a lively shade of green to lift their mood and they can be mixed and matched for more style mileage, making packing even easier.


Chambray Pippa Top, Stretch Barrel Leg Jean
The barrel leg jean
If you’re familiar with our signatures, you’ll already be well versed with the versatility of our barrel leg jeans – and we couldn’t wait to recreate them for kids. Sitting high on the waist with a loose fit around the leg, they are slightly cropped at the ankle; creating a comfortable fit with all-day appeal. The beauty of these jeans is that they can be paired with anything; from logo tees and sweats to more polished blouses and shirts. When it comes to adding footwear, anything goes.

The chic chambray dress
When it comes to dressing kids, we often turn to styles we’d wear ourselves and nothing is more appealing right now than this chic chambray dress. Designed to emulate the look of denim, but with much more comfort, this dress comes with a shirred bodice for added intrigue and a floaty skirt for a touch of fun. Style it with sandals for special occasions or go-trainers for afternoons in the sun.
